28 Mar, 2008

Zong (kya attitude hai)

Posted by: yaser In: Marketing & Advertisement| Telecommunication

zong Ad

 

image courtesy Daily Jang

Something that appeared in today’s Jang newspaper. “Zong” deemed to be ChinaMobile’s new service(i dont know if it really is but the guess is its the rebranded face of Paktel). However it was kind of a cool ad and if someone is coming with this kind of an attitude than this really is something big and it might blow away the competition.
Its kinda funny+interesting+cool and overall conveys the message. The way they made fun of different tag lines is hilarious, like
Ufone’s Its all about U — > Excuse Me, Its all about Me!
Warid’s We Care –> Who Cares!!!

Besides by using different languages, Tag lines and normal day quotes they have covered almost all about people and communication between them. The ad pretty much conveys “Its all about multiple colors of life and not a single one”

No related posts.

15 Responses to "Zong (kya attitude hai)"

1 | Tariq

March 28th, 2008 at 5:26 pm

Avatar

I came to know, China Mobile is going to invest as much money in start as much Mobilink done since it is started. So i guess they will be big and something will be good.

2 | Adil Saleem

March 29th, 2008 at 9:57 am

Avatar

If their service is as impressive as their ad, screw Warid, I ll move to Zong

3 | Muneeb

March 30th, 2008 at 7:12 pm

Avatar

how do you know Zong is from China Mobile?

4 | yaser

March 31st, 2008 at 10:05 am

Avatar

You will know soon :P ~

5 | Tariq

March 31st, 2008 at 3:03 pm

Avatar

Zong could not survive if they will not give better services than Warid and Mobilink.

6 | Muneeb

April 1st, 2008 at 12:59 pm

Avatar

Tariq, oh really? :P

7 | yasir

April 2nd, 2008 at 10:06 am

Avatar

i think its really creative…and it keeps u on it till u have actually read it all…i love the part which says “This Ad’s a proof reader’s nightmare” very cleverly done

8 | cybean

April 4th, 2008 at 8:22 pm

Avatar

Just read it … it was good i noticed it while going through express pages some days ago.

Its not like that china mobile will blow things away .. but they are surely going to build a strong market ….

9 | Emran

April 5th, 2008 at 12:22 pm

Avatar

Yeap the news is true .. China Mobile’s CEO visited Pakistan last week and kicked off the marketing Campaign. To your surprise, China mobile has invested so much, it’s network is 4 times bigger than Ufone on the Core-side and for the Covered cities, they’ve just awarded contract, once finished, they will be share-holder of 1/4th of market’s total covered sites deployed so far, bigger than any other operator.

I have no doubt this zong thing will click….!!!!! and that’s what i’ve been telling everyone from past 6 months : )

10 | Sir Tariq (Sargodha)

April 5th, 2008 at 4:16 pm

Avatar

YEs iF itS PakTel theN it WilL bE gr8… I wiSh Paktel realLy neeD tO chaNge thE NamE.

11 | Sir Tariq (Sargodha)

April 5th, 2008 at 4:17 pm

Avatar

It’S realLy CoOl… keepit up CMC!!!

12 | SAJID RAZA

April 7th, 2008 at 5:32 am

Avatar

I WANT TO APPLAY AS A MANAGER POST TO YOUR COMPANY BUT I HAVE NOT ANY WEB SIDE CONFERMED ADDRESS SO I REQUESTED INFORM ME YOUR WEB SIDE OR EMAIL ADDRES FOR SAID REQUEST .

SAJID RAZA
MANAGER TRAKKER BASE

13 | Moeen

May 27th, 2008 at 1:24 pm

Avatar

You cannot say anything about this yet. Zong is new. They are implementing latest technologies but no body knows will they be able to handle large traffic. I think they were thinking of implementing 3G and GSm both but at this time i am not sure about it as I am not in Pakistan for last 3 months but they will be truely tested when they will face this heavy traffic speacialy in night packages which they are offering. This will be their real test as I always dislike telenor and move to warid because telenor was unable to handle that traffic (and still with their much sophisticated network and well planned sites atleast I had problems with telenor) which warid was(I can in Lahore can hear voice clearly and warid clopse completely lot less than other networks. Sheikh ka paisa bolta he). I am not including mobilink and ufone as mobilink has as a result of trying to make things better has made their network so complex that i think it will be a nightmare for them when they will be moving to new future technologies wereas I dont know i never consider ufone as a competitor.

14 | yaser

June 3rd, 2008 at 12:06 pm

Avatar

very well said Moeen. i totally agree with you

15 | BhonpoO » Blog Archive » Zong brings smiles once again with its new year ad

January 1st, 2009 at 5:08 pm

Avatar

[...] faces with its funny newspaper ad which is on the same line as its launch ad (which was covered here ). The ad contains different randomly thrown lines containing humor as well as useful messages, [...]

Comment Form

Archives

 

RSS Buzm-e-bayadab articles

  • رمضان کا احترام
    رمضان کا مہینہ رحمتوں اور برکتوں کا مہینہ ہے. اس مہینے میں دنیا بھر کے مسلمان روزے رکھتے ہیں اور روزہ صبر اور درگزر کی تلقین کرتا ہے. اب یا ... […]
    Yaser Awan
  • دنیا کی اے
    دنیا تیرے لی باواں کھول کھلوتی اے،جے تو کھببے ہوویں گا تے تنو کھبی مارے گی تے جے تو سججے ہوویں گا تے تنو سججی مارے گی. جے تو سدا ... […]
    Yaser Awan
  • رمضان مبارک
    رمضان کا چاند نظر آنے کے بعد سے میرا فون مسلسل بج رہا ہے. ہر طرف سے رمضان مبارک کے ایس ایم ایس آ رہے ہیں. میں نہیں جانتا کہ ... […]
    Yaser Awan
  • فٹبال ورلڈ کپ دیکھنے کے شوقین حضرات کے لیے اہم ہدایت
    اس سال کا ورلڈ کپ تو تقریبن گزر چکا ہے پر اپنے تجربے کی بنیاد پر ہم نے سوچا ہے کہ آنے والے وقتوں کے لیے اس ورلڈ کپ سے ... […]
    Yaser Awan
  • کیا کہانی کہے کوئی
    کہانیاں ختم نہیں ہوا کرتیں نہ رخ بدلہ کرتی ہیں بس سانپ کی طرح کینچلی بدلا کرتی ہیں، وہ جو کل مرے باپ کی ماں کی کہانی تھی وہ آج ... […]
    Rauf Ahmed
  • عام شہری
    اکثر دفعہ کا ذِکر ہے کہ جب بھی ہم گھر سے نکلتے ہیں اور کچھ دور چلتے ہیں تو کوئی نہ کوئی عوام الخاص مل ہی جاتا ہے. کھبی ہم ... […]
    Faza Waqas
  • کیا مسخ شدہ تاریخ کے ذریہ ہم اپنی نسل کو دھوکہ نہیں دے رہے؟
    تاریخ ایک ایسا علم ہے جس کے بارے مے لکھنے والے درست کہتے ہے کے یہ فاتح کے قلم سے لکھی جاتی ہے. شاید یہی وجہ ہے کے اگر اپ ... […]
    Muhammad Moeen
  • جعلی ڈگری ہولڈر کی فریاد
    کیونکہ آج کل جعلی ڈگری فیشن میں ہے اس لیے اسی موضوح پر تازہ کلام حاضر خدمت ہے. میری ڈگری میں اک ایسا نمایاں نام لکھا ہے میں جو کر ... […]
    Yaser Awan
  • ہاتھ کو آیا منہ نہ لگا
    کل شب جب ہمیں ٹویٹر کی دنیا سے تازہ ترین اطلاع ملی کہ بلاگ اوارڈز کی تقریب آج منعقد ہونا ہے تو دل میں ایک خواہش سی اٹھی کہ ہو ... […]
    Yaser Awan
  • فیس بک : جنگ یا جہالت کی حد؟
    رات کے اس وقت نیند میری آنکھوں سے کوسوں دور ہے. اپنے کمرے میں میں پریشان بیٹھا سوچ رہا ہوں کہ ہم یہ کیا کر رہے ہیں. پہلے فیس بک، ... […]
    Yaser Awan

Follow me (@yaserawan) on Twitter

Powered by Twitter Tools

powered by
TickBar